Coronavirus exposes a lack of meaningful connections - Broadcast Revolution

Case Studies123

Coronavirus exposes a lack of meaningful connections

Sadly, the coronavirus crisis exposed how a lack of meaningful connections have increased feelings of loneliness – with many people fear they will become lonelier in the future.

We supported the British Red Cross to secure coverage of the report during an incredibly challenging and loud news landscape with Governmental announcements taking place daily.

We targeted agenda setting outlets across the BBC network to profile the report to set the scene for a broader conversation on the issue of loneliness – including BBC Breakfast.

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