We worked with JAAQ to launch their platform focussing on mental health.

  • ClientJAAQ
  • ObjectiveAssist the launch of client's platform focussing on mental health
Challenge

We worked with JAAQ on the launch of the revolutionary mental health platform.

We had the privilege of working with JAAQ – Just Ask A Question – on the launch of the revolutionary mental health platform launch. 

By getting under the skin of the technology and placing a personal touch to the campaign, we secured spades of coverage for the critical conversation. From technology desks to magazine shows, we cast a wide net for this vital campaign. We also tied the launch to World Mental Health Day, facilitating an extra boost in interest from broadcasters.

The platform also features well-known faces, including actor David Harewood and writer Alastair Campbell, who share their own experiences of psychosis and depression. Broadcast Revolution was offered access to Harewood and Campbell to offer to top-tier titles to push the offering even further.

We secured national coverage on ITV’s Good Morning Britain, Sky News, GB News, talkRADIO, and an exclusive VT of the making of JAAQ on BBC’s The One Show.

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